GRAPHIC DESIGNER (MARKETING) JOB SUMMARY The Graphic Designer will create visually engaging designs that support the company's marketing, branding, and communication objectives. The role involves developing digital and print materials while maintaining consistent brand standards across marketing channels. KEY RESPONSIBILITIES 1. Graphic Design & Content
- Create graphics for social media, websites, campaigns, presentations, and promotional materials.
- Develop visually compelling designs aligned with marketing objectives.
2. Brand & Visual Identity
- Maintain consistency in branding, fonts, layouts, and visual elements.
- Apply company brand guidelines across all design materials.
3. Marketing Campaign Support
- Collaborate with the marketing team to develop campaign visuals and promotional content.
- Translate marketing concepts into effective visual designs.
4. Design Production & Updates
- Edit and adapt existing designs for different platforms and formats.
- Manage multiple design projects while meeting deadlines.
5. Collaboration & Creative Development
- Work with marketing and other teams to understand design requirements.
- Stay updated on design trends and introduce creative ideas where appropriate.
KEY PERFORMANCE INDICATORS (KPIs)
- Timely delivery of design projects.
- Quality and accuracy of marketing materials.
- Brand consistency across visual content.
- Completion of campaign and promotional design requirements.
- Stakeholder satisfaction with delivered designs.
QUALIFICATIONS
- Bachelor’s degree or diploma in Graphic Design, Visual Arts, Marketing, or a related field.
- 2–4 years of graphic design experience, preferably in a marketing environment.
- Proficiency in design tools such as Adobe Creative Suite, Canva, or similar software.
- Strong creative, communication, and attention-to-detail skills.
ROLE EXPECTATIONS
- Produce high-quality and engaging visual content.
- Meet project deadlines and design requirements.
- Maintain consistent company branding.
- Respond professionally to feedback and revisions.
- Continuously develop design skills and creative knowledge.
LOCATION Atlanta, Georgia, United States