MARKETING ASSISTANT JOB SUMMARY The Marketing Assistant will support the marketing team with daily marketing activities, content coordination, research, campaign support, and administrative tasks. The role helps ensure marketing initiatives are organized, timely, and aligned with company objectives. KEY RESPONSIBILITIES 1. Marketing Support
- Assist with planning and executing marketing activities and campaigns.
- Support the team with day-to-day marketing tasks and projects.
2. Content & Social Media
- Assist with creating, organizing, and scheduling marketing content.
- Support social media activities and maintain content calendars.
3. Market Research
- Conduct research on customers, competitors, and market trends.
- Gather information to support marketing strategies and campaigns.
4. Campaign Coordination
- Help coordinate marketing campaigns, promotions, and events.
- Track campaign activities and ensure deadlines are met.
5. Reporting & Administration
- Maintain marketing files, databases, and campaign records.
- Assist with preparing marketing reports and performance updates.
KEY PERFORMANCE INDICATORS (KPIs)
- Timely completion of assigned marketing activities.
- Marketing content and campaign delivery.
- Social media and content engagement.
- Accuracy and timeliness of marketing reports.
- Successful completion of marketing projects and initiatives.
QUALIFICATIONS
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- 1–3 years of marketing, communications, or administrative experience preferred.
- Basic knowledge of digital marketing and social media platforms.
- Strong organizational, communication, and creative skills.
ROLE EXPECTATIONS
- Complete marketing tasks accurately and on time.
- Maintain organized marketing records and materials.
- Demonstrate creativity and attention to detail.
- Collaborate effectively with the marketing team.
- Stay informed about relevant marketing trends and tools.